These days, the influencers at the top of your business make your brand, rather than a brand making influencers of your leaders. Consider Jeff Bezos at the top of Amazon, or Howard Schultz at the top of Starbucks. They were influencers before they were a brand. You too can become an influencer through social media, […]
Every business needs repeatable processes to grow and thrive, but modern business processes need the right people to make them efficient and productive. In addition, today’s customers judge a company by perceived people relationships through social media, phone conversations, and sales experiences. The right people make productive processes, not the other way around.
Building a startup is hard work for low pay, it’s risky, and it requires total responsibility to make it work. Yet, many entrepreneurs are the happiest people I know. On the other hand, I know many unhappy individuals who are always partying, have minimal commitments, and little responsibility. I suspect the real parameters of happiness […]
Many startups are smart enough to keep morphing their idea, until it finally fits a real-world problem, and they can move forward in the marketplace. Unfortunately, they could have saved themselves much lost time, money, and heartache if they had just focused on identifying the problem before they built a solution.
We all have had setbacks in business – the challenge is to learn from each one to improve skills and decision making, rather than let failures get you down and reduce your chances of ever achieving success. The best entrepreneurs and business owners have experienced failure multiple times before bouncing back to a level of […]
everyone wants both profitability and user growth, but the question is which comes first. Most startups and investors I know don’t have unlimited funds, so the first question they should ask and do ask today, is “When is your company going to be profitable (self-sustaining)?”
If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. But, contrary to what most people preach, it isn’t entirely free. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, […]
Is it possible to be successful in business and not fulfilled? The answer is a resounding yes today, and I’m convinced that it will be even truer tomorrow, as young idealistic entrepreneurs try to adapt to the long-standing business culture if success is only measured in the money you make for yourself and your business. […]
Ten of the key challenges that Facebook faced in their growth, to move from a tiny social media upstart to one of the most successful companies in the world.
Starting a new venture still costs real money, even though the entry price has come down dramatically in the last few decades. For example, I come from a software background, and back in the early PC days, it could easily cost half a million dollars for a team of professionals to produce a commercial product. […]